Restaurants Optimize Rewards Programs, Gain Data, Boost Loyalty

June 28, 2012

I was surprised by restaurant loyalty statistics showing that 30% of restaurants surveyed offer loyalty programs, 57% of adults said they would be more likely to visit a restaurant that offered a customer loyalty program, 69% of find dining operators provide loyalty programs and 27% of the restaurants said maintaining quality customer data was the major challenge with loyalty programs.

Read more at dmnews.com.

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